• Title: Harajuku Iyahoi (原宿いやほい)
  • Artist: Kyary Pamyu Pamyu
  • Runtime: 3:40   Language: Japanese
  • Date: January 22, 2017

Kyary Pamyu Pamyu has done it again in her new single “Harajuku Iyahoi.” The energetic and eccentric pop star has given fans a song and video bursting with color and pep. Written, composed, and produced by Yasutaka Nakata, the song appears on a special split single, which is a collaboration between Kyary and Nakata featuring Charli XCX.

Harajuku is one of Tokyo’s famous fashion districts, known especially for street fashion. It is a place Kyary herself draws inspiration from, and this song is clearly a tribute to the lively district.

The video opens with a parade of hats, hands, shoes, and portraits of Kyary strutting toward the camera as if on a catwalk before the real Kyary eventually comes out dressed in a Russian-inspired outfit that was given a Harajuku twist. She and her dancers bop along to a choreography that seems to borrow loosely from Russian folk dance styles.

The whole video is rife with references to Harajuku’s unique sights, from the bustling T-shirt shops to street lanterns and sign for the famous Laforet department store. It seems to be a celebration of all the things Kyary loves most about Harajuku.

The lyrics also speak of the wonders of Harajuku, talking about people gathering for a wonderful show. If you have never been to Harajuku before, you should listen to Kyary’s song which may convince you to put it at the top of your must-see destinations!

Kyary kicked off her KPP Japan Iyahoi Tour 2017 in Saitama on January 21, which will end at Tokyo’s NHK Hall on April 20.

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